Ad reports from growth agency
If you want to know the week-by-week play-by-play of my ads growth journey, here are the raw reports.
Hi!
If you haven’t yet, I give context to these reports in these posts.
Week 1 Report
Conversion Attributed in Meta Ads: 101
Actual Beehiiv Subscribers: 113
Cost per Subscriber: $1.8
Total Ad Spend: $204
The numbers in the table correspond to the attribution according to Meta Ads.
Recommendation Widget We need to activate the widget as soon as possible to offset a significant portion of the acquisition costs.
There are three options:
Request an ESP migration in Sparkloop, which will also impact the 'Grow' subscriber acquisition campaign.
Create a new Sparkloop account, get it approved, and manage the 'Earn' tab there.
Use Beehiiv boosts instead of Sparkloop.
Please let us know which option we should pursue.
Sparkloop’s Grow Investments
I've noticed that we are paying $1.05 per subscriber on Sparkloop without strict qualifying metrics, investing about $3,500 per month. It might be more beneficial to invest this amount in Meta Ads for paid acquisition, allowing us to:
Acquire better quality subscr…