I used to train clients on the nuts and bolts of the sales process on my first call with them. When I did that they would inevitably fail and fail hard. It’s not because they are bad sellers or because they have a bad product. It’s because I trained them how to sell before I got them comfortable with why we sell.
The biggest issue I face with creators is the confidence to talk with people about their projects. They don’t think it’s good enough. They don’t think they are good enough. They are wrong.
If you are feeling like that you are wrong too. You can do it. You can do it all. You can be a great sales person and stalwart for your projects. In fact, you MUST be the best stalwart because at least at the beginning there is nobody else that can sell your project as well as you.
So here are a few of my favorite ways to get comfortable selling, especially when it scared you to talk to people.
Start with your existing network.
The people that know and like you will put up with a lot from y…
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