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Following along with the How to Build a World Class Substack campaign (part 1)
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Following along with the How to Build a World Class Substack campaign (part 1)

Since most people on Substack haven't heard of and definitely did not now how to launch a book on Kickstarter, I made a series of posts throughout the campaign about what was happening.

Russell Nohelty's avatar
Russell Nohelty
Jul 17, 2024
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Following along with the How to Build a World Class Substack campaign (part 1)
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Hi friends,

I’ve run or been part of 79 Kickstarter campaigns that have raised over a million dollars, but I’ve never really brought people on Substack into the process. Our How to Build a World Class Substack seemed like the perfect time to merge these two worlds and get a whole new platform excited about using crowdfunding.

Through a series of emails and Notes during the campaign, we teased out why people should get excited for crowdfunding, and thought it would be interesting to gather them all together. This is a living document until the campaign ends on August 31st.

Hope you learn something about crowdfunding, how to indoctrinate people into adopting new platforms, or both. I have compiled all my posts and those I could find from Claire as well.

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